Ali Hasan
Lucknow, September 17, 2026: The City of Nawabs today witnessed the launch of HAZBE, an AI-powered Muslim lifestyle super app that brings worship, spiritual guidance, good-deed tracking and community commerce together on a single digital platform. Developed by HAZBE Company, the platform has partnered with 3EA Global as its Strategic Management Consultant and Knowledge Partner to support the strategic, knowledge and execution framework behind the project.
HAZBE, meaning “Gift of God”, has been designed as a dedicated digital platform for the Muslim way of life. According to the company, while users currently rely on multiple applications for prayer, spiritual questions, worship and community-related activities, HAZBE brings these functions together in one AI-driven ecosystem. Its principal offering is Dua AI, supported by a range of daily worship tools, a personal good-deed ledger and a marketplace for Muslim lifestyle products and services.
The centrepiece of the platform is Dua AI, powered by ChatGPT and designed to provide responses based exclusively on the Quran, Sahih al-Bukhari and Sahih Muslim. HAZBE says the assistant has been deliberately constrained to these specified sources and is intended to provide users with a knowledge-grounded companion for supplication and spiritual guidance.
As Strategic Management Consultant and Knowledge Partner, 3EA Global has supported HAZBE across the project’s strategic and knowledge dimensions, including the development of the knowledge architecture and framework intended to ground Dua AI in the authenticated Islamic sources specified by HAZBE. The partnership reflects a collaborative journey in which HAZBE’s vision was translated into a structured, real-life digital platform.
Speaking at the launch, Dr. Vibhor Mishra, CEO of 3EA Global, spoke about the project’s journey from conceptualisation to reality. He explained that bringing the HAZBE concept to a live platform took almost nine months of strategic planning, knowledge development, technology coordination, execution and refinement.
Dr. Mishra also highlighted the contribution of the Lucknow team. The complete project work was carried out by the Lucknow team led by Project Consultant Mr. Kritagaya Singh, under the supervision of National Business Partner Mr. Pranav Bhaskar. The team worked through the project’s different stages to help convert the initial concept into an operational platform ready for launch.
“HAZBE is an example of how a strong concept can be taken from the drawing board to a real-life digital platform through structured strategy, knowledge and execution. The journey of nearly nine months required continuous collaboration across teams. I am particularly pleased with the efforts of the Lucknow team led by Mr. Kritagaya Singh under the supervision of Mr. Pranav Bhaskar,” said Dr. Vibhor Mishra, CEO, 3EA Global.
The platform offers several tools intended to support users in their daily religious and spiritual activities. These include the Abjad Name Decoder, a Namaz Companion featuring Qibla direction, digital Tasbih and prayer timings, Juma Khutbah timings, a Hijri calendar with Islamic occasion notifications, and My Masjid, which allows users to personalise alerts relating to their chosen mosque. Another feature, Neki Khata, provides users with a private digital ledger for recording acts of worship, charity and other good deeds.
HAZBE is also entering the digital commerce space through HAZBE Commerce, a marketplace for Muslim lifestyle brands and service providers. The company says participating businesses will be able to list and sell products and services directly to HAZBE’s audience through a zero-commission model. The initiative is intended to provide brands and service providers with a direct channel to customers while creating a dedicated marketplace for lifestyle products aligned with users’ values.
The choice of Lucknow as the launch city carries particular significance for HAZBE. Known for its long association with Islamic scholarship, jurisprudence, Urdu literature and Awadhi culture, Lucknow has historically served as an important centre of intellectual and cultural life. HAZBE’s launch in the city brings together this heritage with emerging technology, marking the beginning of the company’s stated global vision from Lucknow.
The launch event was hosted by HAZBE Founder Shan Jamshed along with Vibhor Mishra, CEO of 3EA Global. Islamic scholars, community representatives, business leaders, technology innovators and members of the media attended the event. The gathering featured demonstrations of Dua AI, the Namaz Companion, Neki Khata, My Masjid and the HAZBE Commerce marketplace.
“2.06 billion Muslims deserve a digital home built around their faith, their worship and their daily life — one where the answers they receive can be trusted. HAZBE is that home, and today it begins here in Lucknow,” said Shan Jamshed, Founder, HAZBE.
HAZBE is being made available across iOS, Android and Web from September 17, 2026. The web platform is available at ai.hazbe.com. Muslim lifestyle brands and service providers interested in listing their products and services on HAZBE Commerce can contact the company to register their interest.
HAZBE Company describes itself as a Muslim lifestyle and technology enterprise focused on creating a single digital platform for worship, spiritual guidance, good deeds and community. HAZBE has partnered with 3EA Global as its Strategic Management Consultant and Knowledge Partner, with 3EA Global supporting the strategic, knowledge and framework dimensions of the HAZBE platform.
